Video Interview With Your Best Clients
We will interview and create 3 short videos with your best clients to showcase the impact of your products and services.
8. Team Empowerment and Training
Offer training sessions for your team to enhance their skills in digital marketing, content creation, and data analysis. Encourage employee advocacy by equipping your team with the tools and confidence to share your mission on their social media profiles.
7. Performance Metrics and Analytics
Establish key performance indicators (KPIs) and set up analytics tools to track marketing effectiveness. Provide bi-weekly reports on campaign performance, insights, and recommendations for continuous improvement.
6. Content Marketing Execution
Launch the first set of blog posts, case studies, and videos showcasing your success stories and innovative solutions. Use inbound marketing techniques to attract potential customers through valuable content and a seamless customer journey. Create lead magnets (e.g., eBooks, webinars) to capture and convert leads.
5. Content Strategy and Social Media Revamp
Develop and implement a robust social media strategy to increase brand awareness and engagement. Create a content calendar and schedule high-impact posts on your best social media platforms. Create lead magnets (e.g., eBooks, webinars) to capture and convert leads. Implement email marketing campaigns to nurture leads and maintain customer relationships.
4. Brand Messaging, Storytelling and Employee Advocacy Workshop
Conduct a workshop to refine your brand messaging and develop compelling stories that resonate with your audience. Conduct a personal branding and employee advocacy workshop for your employees to become your best brand ambassadors. LinkedIn strategy workshop for the company and your employees
3. Website Audit & Recommendations for Optimisation
Conduct a website audit to identify the gaps from user experience (UX) and search engine optimisation (SEO) perspectives to attract and engage more visitors. Recommend update of website content to reflect your brand’s mission and impact.
2. Customised Marketing Strategy Development
Craft a mission-driven marketing strategy that aligns with your business goals and values. Define or refine desired audiences to highlight your unique value proposition.
1. Comprehensive Marketing Audit
In-depth analysis of your current marketing efforts, online presence, and competitive landscape. Identification of strengths, weaknesses, opportunities, and threats (SWOT analysis).